Drew Pailin is the Senior Director of Digital Innovation and Ecosystem at Gatorade. And don’t worry if you don’t know what that job title means, because M&F Chief Content Officer and M&F Rep Host Zack Zeigler certainly didn’t.
It turns out that the gig involves a lot of moving parts, but also has some cool perks. How many of us can say we’ve worked with the Watt Bros. of the NFL – JJ, TJ and Derek – during company time?
Palin and the Gx team recently completed a massive overhaul of the GX app. For those who don’t know, it’s a free training tool with personalized training programs, videos and recommendations with scientific data intended to help future athletes, current athletes and people who want to tear themselves off the couch and do sporting things. to improve their performance.
Yes, Gatorade has partnered with us to publicize their Gx app, but honestly, we’re excited to do so. From YouTube to Instagram to the App Store, there’s no shortage of bad actors who only care about taking your money while delivering sketchy instructions.
The Gx team consists of a very talented group of health, fitness and sports enthusiasts, coaches and scientists from the Gatorade Sports Science Institute (GSSI) who are focused on providing scientific information and suggestions personalized training and nutrition designed to improve performance.
Plus, it costs nothing but a little storage on your iPhone or iPad.
Also, during the conversation, when we mentioned Eric or Dan, it is referring to Dr. Dan Shaffer and Dr. Eric Freese, the lead programmer and lead scientist at GSSI, respectively.
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